Promoting Our Priorities and How to Apply

Published by Association of Charitable Foundations. November 2017, UK. 13 pages.


Introduction to grant-making is a series of four publications from the Association of Charitable Foundations (ACF) designed to introduce you to the grant-making cycle. This publication, Promoting our priorities and how to apply, covers one stage of the grant-making cycle. Here we look at how to promote our foundation’s programmes and priorities to potential applicants in order to encourage suitable applications – and to discourage unsuitable ones.


Most foundations pay close attention to the communications they produce for grant applicants and other audiences. This helps applicants to understand our objectives, grant-making processes and their chances of success. Many foundations also communicate about their existing grants and learning to inform wider practice.



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